The Drop: Laufey
47m
"The GRAMMY Museum welcomed GRAMMY Award-winning artist Laufey to the Museum’s intimate 200-seat Clive Davis Theater for an evening including a conversation about her sophomore album, Bewitched. A performance followed.
“As a musician, my goal is to bring jazz and classical music to my generation through a more accessible road,” declares the composer, singer, producer, and multi-instrumentalist Laufey. In 2022, the Icelandic-Chinese artist’s trailblazing approach paid off, with a performance on Jimmy Kimmel LIVE! in support of her debut album Everything I Know About Love, sold out tours of North America, Asia, and Australia, and she was the most streamed jazz artist on Spotify.
The Los Angeles-based Laufey (pronounced lāy-vāy) continued her story by writing and recording Bewitched, her second album. Inspired by jazz greats and classical masters while possessing a point of view that could only be conveyed by a 21st-century twentysomething, Bewitched represents an expansion of Laufey’s sonic palette. Tracks like the breezy bossa nova cut “From the Start” and the smoldering string-assisted ballad “Promise” have classic songcraft and intricate arrangements that make them feel instantly timeless, while Laufey’s conversational lyrics give her music a relatability to the next generation of jazz and classical aficionados. Laufey’s self-assured musicianship and deeply felt lyrics take the idea of “classic” music, whether it’s slotted as classical or jazz—or even chart-topping pop—and humanize it, creating a deep-seated connection with listeners that goes deeper than hitting “play” on a streaming service. "