On September 20, 2018, in conjunction with the opening of the GRAMMY Museum’s exhibit Jermaine Dupri & So So Def: 25 Years of Elevating Culture, the GRAMMY Museum welcomed Jermaine Dupri and several special guests for a conversation celebrating the new exhibit and the 25th anniversary of the iconic record label, So So Def.

In 1992, Dupri introduced to the world two 12-year-olds who wore their pants backwards by the name of Kris Kross. In February of that same year, their first song "Jump" was released and immediately soared to #1 on the pop charts, remaining for 8 weeks. This accomplishment labeled Jermaine as a 19-year-old wunderkind and super-producer. With over 400 million records sold to date, Dupri, a member of the Songwriters Hall of Fame, is one of most successful producers in the music industry. His career milestones include the release of several platinum recordings as CEO of So So Def and winning a GRAMMY for Best R&B Song. In addition, Dupri has been honored with an ASCAP Golden Note Award, given to composers and songwriters who have achieved extraordinary milestones, like receiving Song of The Decade for “We Belong Together” by Mariah Carey and #3 R&B Song of All Time for “You Make Me Wanna” by Usher. After the continued success of developing other teen stars and iconic So So Def artists such as Xscape, Da Brat, Bow Wow and more, Jermaine is still on the scene with more than 25 years of So So Def.

Re-visit the GRAMMY Museum’s So So Def exhibit, Jermaine Dupri & So So Def: 25 Years of Elevating Culture, virtually on our website: https://grammymuseum.org/museum-at-home/revisit-jermaine-dupri-so-so-def-25-years-of-elevating-culture/