On November 18, 2020, the GRAMMY Museum hosted an exclusive livestream premiere of the new film, Music, Money, Madness . . . Jimi Hendrix In Maui, followed by a panel discussion with Director John McDermott, Janie Hendrix, Billy Cox, and Eddie Kramer, moderated by Bob Santelli.

Music, Money, Madness . . . Jimi Hendrix In Maui chronicles the Jimi Hendrix Experience’s storied visit to Maui and how they became ensnared with the ill-fated Rainbow Bridge movie produced by their controversial manager Michael Jeffery. Directed by John McDermott and produced by Janie Hendrix, George Scott and McDermott, the film incorporates never before released original footage and new interviews with firsthand participants and key players such as Billy Cox, Eddie Kramer, Warner Bros. executives and several Rainbow Bridge cast members, as well as its director Chuck Wein.